ANÁLISE BIBLIOMÉTRICA DAS PUBLICAÇÕES QUE ASSOCIAM OS TEMAS INOVAÇÃO, GESTÃO E MODELO DE NEGÓCIO
Keywords:
Inovação, Gestão, Modelo de negócioAbstract
O processo de inovar representa uma das formas de renovação das organizações quando acompanhado pela gestão e pelo tema modelo de negócio associado aos objetivos estratégicos. Por tal contexto, objetivou-se com este estudo identificar e analisar as principais publicações que integram os temas inovação, gestão e modelo de negócio. Para isto, foi realizada uma pesquisa bibliométrica por meio do método Proknow-C e utilizadas as bases de dados Scopus e Web of Science. Os resultados revelam que o Reino Unido se apresenta com o maior número de publicações que associam esses temas e que as publicações dos últimos dois anos equivalem a 50% dos estudos identificados, o que revela o crescente interesse nesse foco de investigação. Destaca-se a relevância da gestão na inovação do modelo de negócio, bem como outros fatores internos e externos que podem facilitar o processo de inovar.
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